Marketing/Sales Strategies for Small Business - Seminar #2

This is the second seminar in our four part series on how to start your business.  This seminar will help you develop your sales and marketing plan for your business.  The hands on portion of this seminar of this seminar will give you practice in developing your marketing plan, how to conduct market research, and how to develop a sales plan.
 
This four hour Business seminar covers--
 
1. The need for and the key elements of a
    marketing plan
2. Easy ways to research your competition
3. Knowing who your customers are and what  
    are their needs
4. Determine your price- is it too low?
5. Getting the results you need from your  
    advertising spending
6. The A - B - C's of selling