GCHRA HR Academy Brand Name HR: Giving Your Function Life and Purpose!!

HR has a "brand" which it can develop, utilize and leverage within organizations. This is needed so that HR will function in a business capacity as a partner in helping the Company grow, evolve and succeed. Having a defined brand will also allow for the integration of Human Resources throughout all levels of an organization.
 
During this workshop you will learn:
-   Transitioning from "Soft Skills" to "Relevant Skills" - The first step in establishing the HR Brand is to position ourselves in a new way where we show the business skills we bring to our role and the organization.
-    Developing and Defining Your HR Brand - This will look at how HR is currently viewed by Sr. Management in attendees organizations and then see how/why it should shift to a Branded position.
-    Making Your Brand Come to Life - These are takeaways that attendees will create during the workshop on setting the steps of making their brand move from design to action.
-    Integrating your Brand with the Company Brand - Attendees will learn how they can make the HR/Employment Brand support and promote